[November 7, 2024, Guangzhou]”The world’s first AI car” Xpeng P7+ is officially launched for sale. A total of three versions of the new car have been released, including Xpeng P7+ Long Battery Max, Extra Long Battery Max and Limited Edition Max. The official guide prices are 186,800 yuan, 198,800 yuan and 218,800 yuan respectively. Among them, the Xpeng P7+ Limited Edition Max offers Xingque matte gray body color, Fuyao Green limited interior color, limited edition logo and other exclusive designs, and uses Alcantara customized seat fabric. The first batch is limited to 500 units.
Users who pay a deposit of 5,000 yuan before 24:00 on January 31, 2025, in addition to the 8 basic rights and interests, all models can also enjoy 10,000 Xpeng Mall points, a replacement subsidy of up to 5,000 yuan, and a free annual 1,500-degree charging card (6 years), limited-time preferential financial plans with as little as 0 down payment and up to 5-year term, and car purchase benefits such as free sunshades, tufted floor mats, and USB flash drives as delivery gifts. Users can order vehicles through Xpeng Motors’ official APP, official website, WeChat applet and sales outlets across the country.
As the first work of Xpeng Motors to become a global AI car company in the next ten years, Xpeng P7+ is responsible for allowing more people to enjoy the space and comfort of “luxury executive cars” and allowing more fuel vehicle users to enjoy ” “High-end intelligence” has two major missions: fun. To this end, the new car fully considers the travel needs of family users, and pioneeringly integrates the posture of a coupe, the space of an SUV, and the comfort of an MPV, breaking the boundaries of traditional car categories and bringing users a new future travel experience.
Standard Turing AI high-end intelligent driving, four principles create the king of energy consumption
At the press conference, He Xiaopeng, Chairman and CEO of Xpeng Motors, said that the luxury of traditional cars only lies in the appearance and interior configuration, but in the era of smart cars, car luxury is inseparable from smart technology. Relying on its deep insights into user needs, Xpeng Motors is committed to creating “technological luxury” with intelligence and standard features as its core to comprehensively enhance users’ travel experience.
Based on this, Xpeng P7+ has become the world’s first car with all series equipped with AI high-end smart driving as standard. The new car is first equipped with Xpeng’s self-developed AI Dimensity 5.4.0, end-to-end large model and AI Eagle Eye smart driving solution. Among them, the AI Eagle Eye smart driving solution uses the industry’s first single-pixel Lofic architecture, dual Orin-X smart driving chips and 26 sensing hardware. The sensing distance is increased by 125% and the recognition speed is increased by 40%. Compared with version 5.3.0 of AI Dimensity 5.4.0, the overall sense of personification is increased by more than 4 times, the success rate of lane changing is increased by 53%, and the success rate of detouring is increased by 155%. Xpeng P7+ Turing AI high-end smart driving does not require installation, subscription or payment. It can be driven and used nationwide. Based on an end-to-end large-scale model that iterates every two days, it can achieve monthly OTA, allowing users to use it regularly. new.
In terms of smart cockpit, Xiaopeng P7+ is fully connected to the self-developed X-GPT large model and equipped with Qualcomm 8295P cockpit chip as standard. The overall performance is improved by 50%, allowing the AI smart little P to not only understand human speech, but also “understand” “Think deeper, think more comprehensively, and act more accurately”, and can complete cockpit function settings in one sentence. The cockpit is equipped with a 15.6-inch large central control screen, a 10.25-inch full LCD instrument and an 8-inch rear entertainment screen as standard, which can realize three-screen interconnection and open up HUAWEI Hi-Car/Car Link cross-device car control and car-machine mobile phone interconnection. , making travel more convenient and smart.
In addition to intelligence, the energy consumption management of Xpeng P7+ is also at the leading level in the industry. The new car focuses on systematic energy consumption solutions, relying on four major technical principles: leading body design and manufacturing technology, efficient three-electricity management strategy, self-developed X-HP 3.0 intelligent thermal management system, and precise driving control, and ultimately achieves every degree of energy consumption. It can run 10 kilometers with electricity and costs only 4 cents per kilometer, which is the top level in the industry. In actual measurements by Media Optoelectronics, Xpeng P7+ achieved a maximum battery life rate of 116.89%, making it the veritable “king of pure electric energy consumption management”. At the press conference, He Xiaopeng said that in the future, the cruising range and energy consumption management of Xiaopeng P7+ can also be improved through OTA to further optimize users’ pure electric travel experience!
Break through thinking to create a “space monster” and make “technological luxury” standard
As an SUV version of a coupe, the design of Xpeng P7+ achieves perfect compatibility of good looks and practical space, bringing users a large space beyond the “56E” luxury executive level. Based on the body length of 5056mm and the wheelbase of 3000mm, the new car moves the A-pillar forward, hides and moves the C-pillar rearward, and uses the world’s thinnest battery pack – only 109mm thick, ultimately ranking 88% first in its class. The “occupancy rate”, as well as the “double 1 meter” large seating space in the front and rear rows, can realize the legs of the front and rear rows at the same time, and the head space in the second row reaches 973mm, truly achieving a leapfrog riding experience in the D-class space of C-class cars. . When the trunk is opened, its length, width and depth can reach 1.04×1.1×1.14m, bringing the largest volume in its class at 725L. With the second row folded down, it can hold 33 20-inch suitcases, making it a veritable “space monster”. The excellent seating space and loading capacity enable Xpeng P7+ to further expand users’ car use scenarios.
While pursuing large space, the cockpit of Xpeng P7+ adopts the “space above the cloud” design concept, and also has a number of luxurious standard features, bringing an overall improvement in comfort. The new car series comes standard with the largest 2.1㎡ panoramic canopy in its class, which improves the transparency of the field of view and can isolate 99.9% of ultraviolet rays; all new cars come standard with Nappa perforated leather “cloud-sense” comfortable seats, and the front and rear four seats are equipped with heating and ventilation as standard. Wind ventilation and massage functions, the rear row comes standard with dual “backrest and seat cushion” ventilation and 10° electric stepless adjustment to create a zero-pressure riding experience; the entire series comes standard with 20-speaker high-fidelity sound, using a 7.1.4 panoramic sound field The layout brings an auditory enjoyment comparable to the sound of Berlin; the entire series comes standard with practical configurations such as two rows of small tables, 8 mobile phone slots, 3 multi-function hooks, and 2 magnetic panels, allowing convenience and consideration to be integrated into users’ daily lives. In addition, the entire car series is equipped with star waterfall-style ambient lights, which support four special modes: welcome mode, breathing mode, music rhythm, and door opening warning, which can bring users a rich and colorful visual experience according to different scenes and atmosphere needs. Xpeng P7+ breaks the industry’s “optional options” convention with all luxury standard configurations, providing users with the ultimate comfort experience.
Meticulously polished high-end driving texture, high standards create global safety
In addition to the “fine craftsmanship” of in-car comfort, the Xpeng P7+ R&D team has also spent a long time polishing it to bring users a high-end driving experience that goes beyond the luxury executive level. Xpeng P7+ uses a front double-wishbone + rear five-link suspension design, combined with a self-developed dynamic simulation model. Compared with traditional luxury benchmark models, it can reduce the impact of speed bumps by 50% and reduce the overall vibration energy of potholes. Excellent effects of reducing vehicle body undulation by 24%, vehicle body heave by 1/3, and pitch by 1/2. Xpeng P7+ is also leading in terms of power. It only takes 5.9 seconds to accelerate from 100 kilometers to 100 kilometers, and the braking distance from 100 kilometers is only 35 meters. It achieves fast speed increase, good vibration reduction, no nodding, and no motion sickness. The entire car has also been optimized with 36 soundproofing cottons, resulting in excellent mute effects, surpassing traditional luxury executive-class benchmark models in all aspects.
Safety is the foundation of all luxury. Focusing on this concept, Xpeng P7+ vehicle development is based on the most stringent safety standards and is in line with the China Automotive Research Institute C-NCAP (2024 version) five-star safety standard, and uses the world’s largest mass-produced 16000T integrated manufacturing process. The die-casting machine creates the only front and rear integrated aluminum die-cast body in its class to escort the whole family when traveling. In addition, Xpeng P7+ also has a 2000MPa super-strength cage safety body, and its battery safety has passed the 700J chassis ball impact test, which is 2.3 times the industry average. Coupled with the 7 airbags and 14 active safety functions that are standard on the entire series, a comprehensive and multi-level active and passive safety protection is formed to fully protect the safety of driving personnel.
Technology changes the world, Xpeng P7+ is scheduled to be a hit
Finally, He Xiaopeng said: “On the road of technological innovation, there must be someone who dares to be the first!” Xpeng P7+, which took Xpeng Motors three years to build, has 6 industry-first configurations, 9 unique standard configurations in its class, and more than 150 The standard technology and comfort configurations of the entire series redefine technological luxury and achieve equal rights in intelligence and comfort for users!
AI defines the era of automobiles. Xpeng Motors will take Xpeng P7+ as a starting point and continue to unswervingly follow the path of technological innovation to bring consumers a smarter, safer and more comfortable travel experience, and become a global leader in AI cars. .


